Forever 21 opens at SM City Iloilo on Oct. 7

Fellow Ilonggos, no need for us to fly anywhere else for our Forever 21 fix as the global brand will be opening its retail chain at SM City Iloilo on October 7!

Brand managers Minna Grace Co and Merell Beltran came to Iloilo on Friday, September 17 for Media and Society Launch to confirm that indeed the California-based retail giant will be opening a 700-square-meter space at the upper ground floor, northwing of SM City Iloilo.

As a treat to the Ilonggos, Beltran revealed that Forever 21 Iloilo will be giving away P500 gift card for its first 200 customers in line on the opening day!

Ilonggo fashionistas will surely love the brand’s freshest takes on the latest trends and its affordable basics.

“We really cater to the entire spectrum; whether you are a high school student or working already with two kids, juggling married life, we have fashion that’s really gonna fit whatever your style,” Beltran added.

The store boasts women’s, men’s, and women’s plus size fashion collections specially curated to suit the Iloilo customer. Forever 21’s newest women’s collections pair classic fashion trends including boho, military, prep, and sporty with ‘90s street style, the latest collection features distressed denim, bomber jackets, and sleek trench coats.

The region’s biggest mall is upping the shopping hype by giving away #Forever21 shopping sprees worth P2,500 to 5 lucky winners during their 3-day Sale on September 16-18.

Started in Los Angeles, California over three decades ago, Forever 21 is a fashion retailer of women’s, men’s and kids clothing and accessories and is known for offering the hottest, most current fashion trends at a great value to consumers.

As one of the most globally recognized fashion brands, Forever 21 keeps its stores exciting bringing in new merchandise regularly, thus offering an unprecedented selection of today’s fashion which is always changing and always in style.


Forever 21 operates more than 730 stores in 48 countries with retailers in the United States, Australia, Brazil, Canada, China, France, Germany, Hong Kong, India, Israel, Japan, Korea, Latin America, Mexico, Philippines and United Kingdom.

Forever 21 Iloilo
Iloilo Bloggers with Forever 21 managers Minna Co and Merrell Beltran, and SM City Iloilo PR Manager Troy Camarista. Photo by Nana Jover.

So mark your calendars on October 7, 2016 as Forever 21 opens its doors to everyone in SM City Iloilo, and expect that exciting offers and special surprises will be given away by one of the fastest and largest growing fashion retailers in the world.

Also, they will hold VIP shopping on October 6, and yes I am invited, so follow my blog, my Facebook page and other social media accounts for a sneak peak of the Forever 21 Iloilo store and what’s up for grabs on the opening day.

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Just another blogger and social media advocate from the City of Love! You may also follow me on Twitter @nonoy and Instagram @nonoynet. Thanks for being here, and see you around!

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